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Everest Funeral Concierge - Underwritten by Mutual of Omaha

Financial Post April 19, 2003

Mark Duffey’s U.S.-based company, Everest Funeral Package LLC, has created what it calls the first national funeral package. It envisions people planning their own funerals in their homes, one-on-one with a company counsellor, over the telephone or even the Internet.

Sure to shake up the conservative mom-and-pop funeral-home industry, Everest’s product will allow customers to pre-pay and plan their final farewell, even the flowers and casket, all without speaking to a funeral director.

“I’m going to assume that the funeral directors probably at the beginning won’t like this because they are going to view it as someone who is stepping into what they think as their traditional role,” Duffey said. “We don’t really care.”

Duffey has good reason to anticipate a chilly reception. When his company “secret shopped” Ontario’s 550 funeral homes to glean competitive information, many refused to divulge prices for products and services.

Undeterred, Everest took two months to compile a database of the industry prices, a process the company will duplicate as it spreads across Canada over the next year.

A former executive with New York’s Carriage Services funeral home company, Duffey said the Canadian industry’s pricing differs from the U.S., where it is regulated.

The “third-largest purchase” in a person’s life, a funeral typically costs about $10,000 with burial plots included. Research conducted by Everest found just 15 per cent of people have pre-planned their funerals and gleaned that in most cases people simply purchased a cemetery plot.

Paul Brent
CanWest News Service

© Copyright 2003 Financial Post
This article also appeared in the Montreal Gazette and the Vancouver Province.



Contact Everest Funeral Concierge by Phone


Contact Everest Funeral Concierge by Mail

1300 Post Oak Blvd.,
Suite 1210
Houston, TX 77056




Para hablar con un asesor de Everest:

Los asesores de Everest están disponibles las 24 horas del día, los 7 días de la semana, para ayudarlo con sus necesidades de planificación del funeral. Llame al 1-800-913-8318 (línea gratuita).

Para ofrecer Everest como un beneficio a empleados:

Si es un gerente de beneficios corporativo o un agente de seguro de vida grupal, puede obtener más información acerca de cómo ofrecer Everest como un beneficio a empleados. Correo electrónico cjohnson@everestfuneral.com.

Para consultas de prensa, marketing o publicidad:

Contacto: Melissa Stevens
Stevens Group
Teléfono: 713-419-0000
Correo electrónico: Melissa@stevensprgroup.com



Contact Everest Funeral Concierge by Phone


Contact Everest Funeral Concierge by Mail

1300 Post Oak Blvd.,
Suite 1210
Houston, TX 77056




To Speak to an Everest Advisor:

Everest Advisors are available 24 hours a day, 7 days a week, to assist with your funeral planning needs. Call 1-800-913-8318 (toll-free).

To Offer Everest as an Employee Benefit:

If you are a corporate benefits manager or a group life broker, you can learn more about offering Everest as an employee benefit. Email cjohnson@everestfuneral.com.

For Media Inquiries or Marketing and Advertising Inquiries:

Contact: Melissa Stevens
Stevens Group
Phone: 713-419-0000